Some people are really busy, have kids, or are in a relationship that is stagnant. Even worse, some people neglect their partner. If they take one day to step back from life and hang out with someone they love, even if they have to be reminded to do so, I have no gripes.
It doesn't have to be about the capitalism or the diamonds or the roses or extravagant gifts. I've given great jewelry before just to end up flat on my ass anyway. If that's what the holiday is about, I want no part of it, so I choose to have a different take on things. All that matters is that you spend time together, and whatever that is comprised of doesn't matter to me.
So I think I'm going to perhaps meander on over to a neighborhood martini bar on V-Day and see if there are any single girls to cheer up. Expect success, but if you fail make it funny. If I do fail at least I can have two stiff drinks and stumble home. Shit, I am such a lightweight anymore.
I mean, check it out, even Gary Coleman has someone to love:

Nice job, my friend!